It All Started When...

River Oaks Shopping Center is one of the oldest shopping centers not only in Texas, but also in the United States. The first commercial structures that later became what we call River Oaks Shopping Center were built in the 1930s. Overtime, the shopping center has seen extensive changes and improvements to the architecture, landscaping and accessibility of the center reflecting Houston's increasingly sophisticated tastes and high standards for both beauty and convenience.

A cover story in Shopping Centers Today best describes River Oaks Shopping Center’s evolution through the years.

"Few shopping centers have survived as long as Houston’s River Oaks Shopping Center, which opened in 1937. This open-air center, noted for its original art-deco-style buildings, was the brainchild of the late Hugh Potter, an attorney and developer. Potter developed the center in phases to provide shopping for residents of his planned River Oaks upscale residential community.

The Theater

The River Oaks Theater is one of the shopping centers most defining marker. The River Oaks Theatre was built in 1939 and is the last historic movie theater in Houston that is still used for its original purpose. It is an example of late-1930s Art Deco design. Landmark Theatres has operated the cinema house since 1976 and generally shows foreign language and independent films, as well as other “art-house” movies. In 1986, Landmark turned the one screen theatre into a three-screen theatre by splitting the spacious balcony in two, now facilitating two smaller screens upstairs.

Theater Awards

  • Presented an award for the “Preservation of a Landmark Facility as a Unique and Special Venue for Art, Vintage and Independently Produced Films” (2001) by the Museum District Alliance
  • Declared “Best Movie Theatre” (2001) by Inside Houston
  • Declared “Best Movie Theatre” (2013, 2009, 2009, 2003) & “Best Midnight Screenings” (2010) by the Houston Press
  • Listed as one of the “20 Cool Things About Houston” (2006) by the Houston Chronicle
  • November 6, 2006, was officially proclaimed “River Oaks Theatre Day” by Mayor Bill White


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